Our Design Process
Our Design Process
Spell Our Design Process

A SKETCH BECOMES A DRESS IN A YEAR

Our global partners are just half the story of how a garment is made. It takes one year from the time we first sketch a new dress in Byron Bay, to when the finished product arrives at your door.




A SKETCH BECOMES A DRESS IN A YEAR

Our global partners are just half the story of how a garment is made. It takes one year from the time we first sketch a new dress in Byron Bay, to when the finished product arrives at your door.

Spell Design Process
Spell Our Design Process

ALL OUR COLLECTIONS ARE DESIGNED HERE IN BYRON BAY, AUSTRALIA

We have an in-house design team including Isabella and her team of designers, pattern makers, textile designers, technical designers and production and development team, all working together to create Spell magic. Once a collection is designed we take it to our talented teams around the world for sampling and finally production.

Spell Design Process
Spell Our Design Process

ALL OUR COLLECTIONS ARE DESIGNED HERE IN BYRON BAY, AUSTRALIA

We have an in-house design team including Isabella and her team of designers, pattern makers, textile designers, technical designers and production and development team, all working together to create Spell magic. Once a collection is designed we take it to our talented teams around the world for sampling and finally production.

A GLIMPSE BEHIND THE SCENES OF BRINGING A SPELL GARMENT TO LIFE